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Virginia Elder

We produce video-first podcasts for financial advisors, CPAs, budget coaches, bookkeepers, and other financial service professionals so they have a library of hot resources to refer potential clients to. Stop answering the same questions over again and telling yourself, "I'll get to it" - if you could on your own, you would by now. That's why we're connecting at this moment ;) because Podcast Abundance is the answer to who will help you achieve your next milestone in business.

podcast cover art - Your podcast is NOT your hobby
Featured Post

What your podcast SHOULD be doing for your business

PODCAST SERVICES ACADEMY YOUTUBE EVENTS Hi Reader! This week has been all about reviewing, refining, and planning forward. While I'm betting some of you have been buried in taxes, I’ve been meeting with clients to close out Q1 and map out Q2 and Q3—looking at what’s working, what’s not, and what should be refined or where we need to pivot. And one theme keeps showing up: The podcast is becoming their BEST resource for potential clients. When they receive a fresh DM or meet someone with a...

PODCAST SERVICES ACADEMY YOUTUBE EVENTS Hi Reader! It’s been a full week over here—equal parts movement, milestones, and a little bit of chaos (the good kind). Our big fluffy fur babies just turned 5, which means… vet visits. And apparently, both Bernard and Bianca are about 10 lbs overweight 😅 So now we’re a workout family. They’ve been loving the daily trail time, and honestly, it’s been great for me too. I’ve restarted my 5K training (again… we don’t quit around here), and even on rest...

PODCAST SERVICES ACADEMY YOUTUBE EVENTS Hi Reader! Happy Good Friday to you—if you celebrate. We’ve got Easter weekend ahead, and in our house, that means one thing: the annual indoor egg hunt. Now that the kids are older, this is no casual “eggs scattered in plain sight” situation. These eggs are hidden in places that require actual effort to find… and what’s inside them is just as entertaining. Some have money. Some have candy.And some contain… questionable treasures from the junk drawer,...

PODCAST SERVICES ACADEMY YOUTUBE EVENTS Hi Reader! Spring Break wrapped up over here, and I’m still adjusting back to a “normal” schedule… if that even exists. Between last week and the kids being home again on Monday, I found myself thinking—I don’t remember being out of school this much growing up… do you? That said, it was a full and really good week. The kids stayed busy helping neighbors by caring for pets and homes while families were out of town, spent time with grandparents, explored...

scaling is bad

PODCAST SERVICES ACADEMY YOUTUBE EVENTS Hi Reader! It’s Spring Break week over here, which means our schedule has looked a little different than usual. The kids have been helping neighbors by caring for pets and checking in on homes while families are away on vacation. In between those responsibilities, we’ve been enjoying the warmer weather with some gardening, a few trips to the skate park, and an evening at the roller rink. It’s been a nice reminder that sometimes the best productivity...

Marketing, Monetization, and Mindset for Financial Creators

PODCAST SERVICES ACADEMY YOUTUBE EVENTS Hi Reader! This week I’ve been spending more time working on my business instead of in it. You know the type of work I mean — the behind-the-scenes pieces that no one really sees but that make everything run more intelligently. I’m building out a new thank-you page flow so that when someone downloads a resource (like the Podcast ROI Tracker I’ll be sharing more about soon), they are guided toward a logical next step — whether that’s grabbing another...

PODCAST SERVICES ACADEMY YOUTUBE EVENTS Hi Reader! I'm highly suspicious of the 70-80 degree highs we've been having lately 😅It is entirely too early to be this warm in Texas, and yet… here we are. So, I’m starting seedlings because it's the Feb-March planting season anyway. Spinach, squash, several greens are already in trays. I’m experimenting with vertically growing strawberries in gutters mounted to our fence this year (we’ll see how that goes), and I’m attempting grapes for the first...

Episode spotlight, ad experiment results, and how podcasting strengthens your SEO.

PODCAST SERVICES ACADEMY YOUTUBE EVENTS Hi Reader! Remember how I told you I was running again? Well… I made it all the way to week 3, day 3 (there are only three runs per week) — and then promptly fell off the wagon. 😂 That’s the game though, right? Fall off. Get back on. Over and over. I ran twice last week. I’ve already restarted week 2 this week. I’m eyeing a 5K in April. Slow progress is still progress. Spring gardening is on my mind too. I’m scaling it back this year — more intentional....

PODCAST SERVICES ACADEMY YOUTUBE EVENTS Hi Reader! Yesterday I got to be the “mystery reader” in my daughter’s 5th grade classroom. The look on her face when she saw me? Worth every ounce of introvert anxiety I felt leading up to it. Her friends cheered. She beamed. And I walked out of there floating on air. It reminded me of something important: the things we build up in our heads—the showing up, the being seen, the putting ourselves out there—are almost always scarier before we do them than...

PODCAST SERVICES ACADEMY YOUTUBE EVENTS Hi Reader! I just (finally) finished The Long Game by Dorie Clark—and I say finally because this is one of those books I could’ve finished months ago… if I’d actually picked it up instead of scrolling when I had free time. 🙃 The book hit me at the perfect moment. It’s all about committing to long-term thinking in a short-term world—and honestly, that’s the exact tension so many business owners (especially financial professionals) live in. You know big...