PODCAST SERVICES ACADEMY YOUTUBE EVENTS Hi Reader! By the time this lands in your inbox, I’ll be at FinCon in Palm Springs. And if you are not here this year, I’m going to say this as your podcast strategy friend: You should seriously consider coming with me next year. FinCon is one of the best rooms for financial professionals who create content for their business. It is where money, media, creators, advisors, coaches, fintechs, brands, podcasters, YouTubers, writers, and service providers...
5 days ago • 3 min read
PODCAST SERVICES ACADEMY YOUTUBE EVENTS Hi Reader! Next week is a big one for financial content creators and podcasters. FinCon is happening in Palm Springs, and Podcast Movement is happening in New York City. Very different rooms, very different energy, and both are worth understanding if you are using content to build trust, create visibility, and grow a business. If you are a financial professional with a podcast, YouTube channel, blog, newsletter, or even a half-formed content idea you...
13 days ago • 3 min read
PODCAST SERVICES ACADEMY YOUTUBE EVENTS Hi Reader! I'll make this quick— a powerful new episode, an in-person opportunity at FinCon, and a piece of news I’m genuinely honored to share. 📸 Serving women better is no longer optional This week on Podcasting for Financial Professionals, I’m joined by Dr. Barb Provost, founder of Purse Strings and host of Women and Money: The Shit We Don’t Talk About. This conversation is an important one for any financial professional who wants their marketing,...
about 1 month ago • 3 min read
PODCAST SERVICES ACADEMY YOUTUBE EVENTS Hi Reader! How many business resources are you paying for, subscribed to, downloading, bookmarking, or “meaning to get back to” without actually using them? I say this with zero judgment because I am absolutely included in this conversation. As business owners, we have access to an almost absurd amount of information. Podcasts. YouTube channels. AI tools. Paid communities. Continuing education. Industry blogs. Service provider directories. Templates....
about 1 month ago • 3 min read
PODCAST SERVICES ACADEMY YOUTUBE EVENTS Hi Reader! Do you have a brutally honest 12-year-old in your life? Maybe you should. My daughter has been helping me gather information from contacts’ websites and LinkedIn profiles so we can organize everything into a spreadsheet. She has not yet mastered the art of being a silent office mate, so I hear the full commentary while she works 🤣 Sometimes it is positive. “Oh, interesting.” “Nice. Easy. They had everything.” And sometimes it is much more...
about 1 month ago • 4 min read
PODCAST SERVICES ACADEMY YOUTUBE EVENTS Hi Reader! If you have ever looked at your podcast downloads and thought, “Is this actually working?” you are not alone. But downloads are only one piece of the picture. For a business podcast, especially one created by a financial professional like you, ROI often shows up in less obvious ways first: warmer referrals, better-fit prospects, stronger trust before the first meeting, smarter content ideas, and conversations that move faster because someone...
2 months ago • 3 min read
PODCAST SERVICES ACADEMY YOUTUBE EVENTS Hi Reader! Here's my bold statement for the week: Most business podcasts look DIY. Sometimes, the host has no idea. 😢 While the content is great and you can FEEL their expertise in every word, the show's entire look and sound tells a different story. Poor lighting. Awkward cuts. Odd screen changes. Generic AI edits. One-sentence show notes. A YouTube channel that looks more like a storage folder of recordings than a professional media presence. None of...
2 months ago • 4 min read
PODCAST SERVICES ACADEMY YOUTUBE EVENTS Hi Reader! Summer mode is in full effect over here, which means our days are a mix of basketball camps, futsal, swimming, World Cup games on the TV, and the ongoing effort to convince the kids that YouTube and video games are not the only available forms of entertainment. They are also managing their summer “jobs,” caring for neighbors’ plants and pets while people are on vacation. They've taken great responsibility in funding their own cello lessons,...
3 months ago • 4 min read
PODCAST SERVICES ACADEMY YOUTUBE EVENTS Hi Reader! Summer is fully underway over here, and with my husband out of town this week, I’ve been bouncing between chauffeur, snack coordinator, garden tender, dog manager, and business owner with impressive intensity. There is something oddly peaceful about being the only adult managing the moving pieces, though. When there is no one else to coordinate with, there is also no one else to wait on. You just say, “I’ve got this,” and then you really do...
4 months ago • 5 min read